Sunday, January 31, 2010

How Changing Your Networking Approach Could Bring You More Business

Imagine a room full of business people. All have a similar goal in mind which is to have business eventuate from their networking activity. Unfortunately many people think the way to do this is to sell to those present at the event.

If this is your view on networking then ask yourself when was the last time you went to a networking event to ‘buy’ a product or service? After all if everyone in the room is looking to sell their product or service who becomes the client?

This is one of the greatest connection mistakes we see. Healthy networking implies an equal or necessary sharing of information and consideration among one another. It is a smart idea to ask if the person with whom you are speaking to discuss themselves and what they have to contribute.

This not only shows genuine concern and forms a more balanced conversation that can become the foundation for a relationship; it paves the way for ideas and opportunities to manifest. Too often people approach others with what they themselves can get.

The most successful networkers I have met have been both entrepreneurial and collaborative because they are looking for opportunity and they have a win/win mindset.

They are prepared to look further than what they are currently doing; they look for others to work with by adding another service, or a special package. They are generally big picture thinkers. They are also more likely to be true business owners where they are not so emotionally attached to their idea or business that they can’t see past their nose.

When you next network look to see how you can add value to others and give first before you ask for a favour. You will see your results multiply!

If you want to find out more about collaborative networking contact us via www.connectworking.com.au

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